Definitions:

‘The Service Provider’ is Knowledgeful Limited trading as Darren Taylor Consultancy. ‘The Client means the party or any person acting on their behalf with whom the Company contracts.

Introduction

This document, referred to as the “Terms of Service” or “Agreement,” governs the relationship between the User (also referred to as the “Client”) and the Freelancer (also referred to as the “Service Provider”), regarding the use of the PPC Campaign Audit Service (the “Service”). By availing of the Service, the User agrees to abide by the terms outlined in this document.

Service Description

The Service involves a comprehensive audit of the User’s pay-per-click (PPC) marketing campaigns. This may include, but is not limited to, an examination of keywords, ad copy, targeting settings, landing page performance, conversion metrics, and overall campaign strategy. A report detailing findings and recommendations will be provided to the User.

If specified, the service involves a period of account management, ranging from 2 weeks to 1 month. Once the management process is completed, there is an option for continued account management on a rolling monthly contractual basis.

Payment and Fees

The User agrees to pay the Service Provider for the Service according to the fee structure agreed upon prior to the commencement of the Service. Full payment is due upon commencement of the Service and the Service will not be rendered until payment is received in full.

All charges and prices for services are carried out by the service provider are subject to VAT at the standard rate.

All estimated prices quoted, whether written or verbal are for the listed and mentioned services only. Any additional services required to complete a project will be quoted in advance and charged accordingly.

All work is invoiced either monthly, on completion of the project or advance booking of a consultancy phone call at the previously agreed rate.

Where there is a change of brief, the service provider will inform the client of any additional charges likely to be incurred.

All projects are planned to an agreed schedule, non-adherence to this schedule by the client may result in compromising final deadlines and additional fees.

For all new clients payment for the full or part amount + VAT will be requested in advance of commencement of work as agreed between parties. All subsequent invoiced work is paid on receipt of the invoice.

Once a client has agreed to the Service Provider’s current Terms of Service, Knowledgeful Limited will invoice a project on the agreed timescales.

All creative work produced and devised during a project remains the property of the service provider until final project costs have been cleared.

The Service reserves the right to commission freelance support or outsource any job if it is felt it is in the best interests of the client. Any outsourced job remains the property and responsibility of the service provider and is deemed to be carried out indirectly by the company.

If at any point during the design or development cycle, a client wishes to cancel, they may do so but will be invoiced for an amount that Knowledgeful Limited judges to be proportional to the work already completed.

Knowledgeful Limited have a lien over any product, data and materials if all payments due from you have not been paid and cleared in full within 1 month from the date of the invoice. We reserve the right to withhold the price of goods, and, in the case of web services, this includes recalling services and hosting websites.

Confidentiality

The Service Provider will treat all information provided by the User about the Service as strictly confidential. The Service Provider will not disclose any such information to third parties without the User’s written consent, except when required by law.

The Service reserves the right to the addition of our company credit on printed or digital media unless instructed otherwise by the Client.

The Service reserves the right to use both initial creative and intellectual concepts and final approved design work for the purpose of the company’s marketing activities unless otherwise requested by the client.

Limitation of Liability

The Service Provider shall not be liable for any indirect, incidental, special, consequential, or punitive damages, including without limitation, loss of profits, data, use, goodwill, or other intangible losses, resulting from the Service. The Service Provider makes no guarantee regarding the increase in PPC campaign performance or conversions.

It is the responsibility of the client that all materials (including but not limited to images, diagrams, logos, videos, data as well as intellectual property) supplied by the Service by the client will have the relevant copyright, licences and permissions. Knowledgeful Limited will not accept responsibility/liability for infringements caused by wrongly supplied materials

As part of larger projects which involve 3^rd parties commissioned directly by the client, the company will not be held responsible for the non-completion of services not carried out directly by the service provider.

In the event of a dispute arising between parties in connection with the contract (excluding that relating to non-payment), parties shall attempt in good faith to resolve the matter. It is the responsibility of the client to inform the company immediately of any issue that may lead to a dispute (such as quality, service, cost, or deadline) without such information no dispute shall be entered.

Whilst taking every care to protect all media and correspondence supplied, the service shall not be held financially responsible for any loss.

The Service cannot guarantee the exclusivity of any marketing concept, strategy or design. Therefore, the service will not accept any liability for any alleged claim for copyright infringement.

It remains the client’s responsibility to seek copyright protection if desired for any creative/ intellectual property provided by the service.

The service shall be under no liability if it should be unable to carry out the contracted service for any reason beyond its control. Including Act of God, Terrorism, Legislation, War, Fire, Flood, Drought, Failure of Power Supply. During the continuance of such a contingency the customer may by written notice, elect to terminate the contract and pay for work done and materials used, but subject thereto, shall otherwise accept delivery of full contract terms when available.

Indemnification

The User agrees to defend, indemnify, and hold harmless the Service Provider from and against any and all claims, damages, obligations, losses, liabilities, costs, and expenses arising from the User’s violation of this Agreement or the infringement of any third-party rights.

Termination

Both parties reserve the right to terminate this Agreement at any time, with or without cause, upon providing the other party with a written notice.

Governing Law and Jurisdiction

This Agreement shall be governed by the laws of England and Wales, and any disputes arising from this Agreement shall be settled in the courts of England and Wales.

Changes to this Agreement

The Service Provider reserves the right to modify these Terms of Service at any time. Any changes will be communicated to the User and the continued use of the Service will constitute acceptance of the changes.

Acceptance of Terms

By using the Service, the User acknowledges that they have read, understood, and agreed to these Terms of Service.

This Agreement is in effect as of the first date the Service is used.